GOING VIRAL, GOING ROLLING
GoingViral
Start up AD/PR agency
"A big business starts small"
-Richard Branson
-Richard Branson
This website is part of the ADandPRLAB student project at the Department of Communication, Media, and Culture of Panteion University.
About Our Agency
We are a start-up AD/PR company which is called Going Viral. It is founded by five college girls, Katerina, Stela, Myrto, Charitini and Myrto in the context of cooperation for a university project.
Meet Our Team
We work on a daily basis, in order to fulfill our clients' dreams and hopes.
- MYRTO
GOROUStrategy Department - KATERINA SAPOUNACreative Department
- STELA KAMPADAKIMedia Department
- CHARITINI KOUTSOGIANNIInnovation and Growth Department
- MYRTO KORIZISustainability Department
Our Plan
5 main Departments work together to carry out all the necessary procedures.
The strategy Department Both Myrto Gorou has the onus to make this Department succeed. The innovative vision and persuasive character that Myrto has, combined with the critical thinking which characterizes her, match perfectly this position. |
The Creative Department
Katerina Sapouna is responsible for the Creative Department. Her imagination, social and editing skills, but also her artistic point of view make her the most suitable for this position.
The Innovation and Growth Department In charge of this Department is Charitini Koutsogianni. She is extremely qualified for this position due to her exceptional skills at analyzing the environment and always choosing the best possible solution for achieving the agency's longterm goals. |
The Media Department
Responsible for the functionality of this Department is Stela Kampadaki. She is more than capable of handling her position , because of her organising nature, her skills aat editing photos and videos and her knowledge about technology.
The Sustainability Department The most suitable member of our team for this potition could not have been anyone else rather than Myrto Korizi. As the latest addition to our team she is set to bring a fresh stream of ideas regarding sustainable causes, due to her inventive skills and knowledge about social issues. |
OUR VISION
Our vision is to support and empower upcoming artists, singers, and bands by creating a safe space for them to grow. We assist them to gain more interactivity across their social media platforms and organise their promotion.
This idea was ignited by our familiarity with social media and our passion for music as well as the fact that in Greece, there are not many opportunities for artists who begin their journey.
We believe, as a team, that this new generation has extreme skill and talent to change things, and very often change can be enacted through art, especially music as it can transmit messages in an all-inclusive way by expressing directly the artist's opinions, thoughts, and feelings. That is the reason why we chose to represent and promote artists: to raise awareness about gen-Z's ideas through the power of art.
In the music industry representation of all races, generations, sexes, and sexualities should always be a priority and so we are identifying as an all-inclusive company supporting everyone's choices , culture, and values.
All in all, we aspire to provide hope to new artists and the proper means for them to use (always accompanied by us) to achieve their desired goals- or as we would say “GO VIRAL”.
This idea was ignited by our familiarity with social media and our passion for music as well as the fact that in Greece, there are not many opportunities for artists who begin their journey.
We believe, as a team, that this new generation has extreme skill and talent to change things, and very often change can be enacted through art, especially music as it can transmit messages in an all-inclusive way by expressing directly the artist's opinions, thoughts, and feelings. That is the reason why we chose to represent and promote artists: to raise awareness about gen-Z's ideas through the power of art.
In the music industry representation of all races, generations, sexes, and sexualities should always be a priority and so we are identifying as an all-inclusive company supporting everyone's choices , culture, and values.
All in all, we aspire to provide hope to new artists and the proper means for them to use (always accompanied by us) to achieve their desired goals- or as we would say “GO VIRAL”.
WHAT WE OFFER
1. Management of social media platforms.
2.Promotion across media (digital & traditional).
3.Design of artist's merchandise.
4.Event planning.
5.Public relations to expand our client's agenda.
1. Management of social media platforms.
2.Promotion across media (digital & traditional).
3.Design of artist's merchandise.
4.Event planning.
5.Public relations to expand our client's agenda.
Our Values
- SAFETY OF CLIENTS.
- MUTUAL TRUST.
- ACCOUNTANBILITY.
- HONESTY.
- INTEGRITY.
- RESPECT.
- COMMITMENT TO CLIENTS.
- CONSTANT IMPROVEMENT
- DIVERSITY.
- TEAMWORK.
- INCLUSIVITY.
Why choose us?
Our strengths make us stand out from the crowd.
LIABILITY
- DIRECT COMMUNICATION WITH CLIENTS
- INNOVATIVE AND ANALYTICAL WAY OF THINKING
- FAMILIARITY WITH SOCIAL MEDIA
- PASSION FOR MARKETING
- APPETITE FOR WORK
- CLOSE RELATIONSHIP WITH ARTS, ESPECIALLY MUSIC
- IN TOUCH WITH TRENDS/ UP TO DATE WITH GEN Z's PREFERENCES
Our Target Clients
We seek to advertise and promote upcoming...
SINGER
BANDS
